Organized by Hidetoshi Nakata! “CRAFT SAKE WEEK,” the Japanese food and sake culture festival that has welcomed a cumulative 1.25 million visitors, returns to Roppongi Hills in 2026

■ Celebrating its 10th anniversary, this year’s event features a record-breaking scale with 130 breweries and 20 restaurants

From April 17 to 29, 2026, “CRAFT SAKE WEEK,” the spring tradition eagerly awaited by sake enthusiasts, was held once again at the Roppongi Hills Arena in Tokyo.

▼ CRAFT SAKE WEEK official website
Japanese:https://craftsakeweek.com/
English:https://craftsakeweek.com/en/

Organizing this event is Hidetoshi Nakata, a former Japanese national soccer team player who currently serves as the CEO of JAPAN CRAFT SAKE COMPANY. This is an exceptionally luxurious event where attendees can savor the finest sake, carefully selected from hundreds of breweries across the country.

This year marks the festival’s 10th anniversary, and it returns with even more exciting new features. Spanning a record 13 days, the event has expanded to an unprecedented scale, featuring 130 sake breweries and 20 restaurants.

What makes “CRAFT SAKE WEEK” unique is that each day features a different theme, with 10 breweries taking turns to showcase their offerings. Each brewery presents three varieties, including limited-edition sakes available only here, ensuring that everyone from beginners to long-time enthusiasts can enjoy the event.

Given Roppongi’s location, one of the event’s distinctive features is the noticeable presence of international visitors compared to other sake events. As a result, numerous staff members fluent in languages such as English and Chinese are on hand. Explanations about sake are provided in various languages, and peaceful international exchanges centered around sake take place throughout the venue.

■ Packed with content for all ages, including DJs, live performances, restaurants, and Japanese tea experiences

Elevating the venue's energy even further are a variety of performances by DJs and live acts.
One of this year’s artists to watch is Ms.OOJA, who captivates listeners with her overwhelming vocal prowess and soothing voice. In recent years, she has also gained a growing following through her covers of city pop—a genre that took Japan by storm in the late 1970s and 1980s and is now experiencing a global resurgence.

▼ Ms.OOJA | YouTube Official Channel:https://www.youtube.com/channel/UC7bi_AohDsTpAtMGUiuDBGg

Chairs and tables set up in front of the stage. Many families relaxed and enjoyed themselves while savoring limited-edition menus from popular restaurants serving Italian, Japanese, gyoza, and ramen.

Another drink that has been gaining attention alongside sake is “HANAAHU TEA.” It is a next-generation tea pairing brand created to enhance the dining experience. The lineup features four varieties inspired by spring, summer, autumn, and winter. As you compare the distinct colors, aromas, and flavors of each, you’ll feel a sense of fulfillment, as if your mind and body are being purified.

▼ HANAAHU TEA official website
Japanese:https://hanaahutea.com/
English:https://hanaahutea.com/en/

Exquisite sake, gourmet cuisine crafted by top chefs, and the finest Japanese tea—this sake event offers a truly unparalleled experience where you can savor every moment with all five senses, surrounded by sophisticated music while chatting with friends and family.
Feeling the soft breeze of spring, "CRAFT SAKE WEEK" is full of charm that makes you want to walk in next year if you visit it once.

* This article is machine translated from Japanese to other foreign languages